Gonzaga wayfinding on point

Gonzaga recently began to upgrade its wayfinding signage. We think it's excellent.

Gonzaga University is in the midst of an incredible growth spurt, with increased enrollment and the construction of a brand-new University Center to replace the aged (and now-demolished) COG. What better way to mark such transformation with a new universal wayfinding and signage scheme that feels modern, fresh, and thoughtful, but also traditional, intellectual, and refined.

Installation of the new signage began on the west end of campus near the Jundt Art Museum and the Tilford Center building. More signs will continue to go up across the university as signs are replaced and repaired. We think the upgraded signs could serve as a model for other universities, both in the area and nationally. And hey, STA and Riverfront Park could always use upgrades.

The building-front signs have a lower profile and understated, yet refined look.